BrightPoint had an existing web site that provided information about their organization / partners and enabled users to sponsor children. BrightPoint wanted to make several changes to the web site - including moving to a more modern / responsive design and moving to a platform that offered a highly configurable database with back-end administrative tools. BrightPoint turned to a design agency to create the new look and incorporated Salesforce to provide the database and administrative capabilities. The next step was to determine how to build out the new web site.
BrightPoint looked at several of the Salesforce options but ran into many of typical limitations (read more here). BrightPoint also specifically struggled with the question of image storage. They couldn't use Salesforce for file storage because it was simply too expensive.
BrightPoint then considered using WordPress, but quickly realized they would have to heavily customize it in order to integrate with Salesforce. In addition, private labeling, user registration / profile management, and e-commerce were a few of their key features that were going to be difficult to incorporate if WordPress was to be used. Having said that, BrightPoint also really needed several of the key benefits offered by WordPress - most notable was its content management capabilities.
BrightPoint then took a look Cloud4J's Web App Builder product and quickly realized that it met all of their needs. It had strong integration with Salesforce, low-cost image storage, private labeling, content management capabilities, and e-commerce support. In addition, the cost to have Cloud4J build a custom web site was less than what it would take to customize WordPress.
In the end, BrightPoint engaged Cloud4J to build a custom web application using Web App Builder. To learn more about specific features, see the following sections:
All of the data on the BrightPoint web site (children, projects, partners, etc.) is stored in Salesforce. The screenshot below shows how the data from a Child record in Salesforce shows up on the web site.
BrightPoint regularly needs to update their web content (FAQs, About Us, etc). Site admins can log in to the BrightPoint web site and edit content using the editor shown below. In addition, since all of this content is stored in Salesforce, they can also edit it directly there if they want to.
Web App Builder's built in e-commerce features enable online sponsorship of children and submission of project donations.
BrightPoint users can create cases by submitting the Contact Us form or by inquiring about becoming a partner. In addition, several cases are created automatically based on actions of their users. A few examples include: